RallyUp Says “Free Forever.”
Your Raffle Tells a Different Story.
What “Free Forever” Actually Costs Your Raffle
| Raffle Goal | RallyUp Free (tip model) | Chance2Win Zero Fee | C2W Premium Effective Rate |
|---|---|---|---|
| School / Family Event — ~30% cart abandonment on RallyUp Free tip model | |||
| $20,000 | $14,000 received ~$6,000 abandoned at checkout | $19,800 received 1% normal friction at 12% | 3.9% $788 flat fee |
| $50,000 | $35,000 received ~$15,000 abandoned | $49,500 received | 3.6% $1,775 flat fee |
| $100,000 | $70,000 received ~$30,000 abandoned | $99,000 received | 3.4% $3,420 flat fee |
| Church / Community Event — ~40% cart abandonment on RallyUp Free tip model | |||
| $20,000 | $12,000 received ~$8,000 abandoned | $19,800 received | 3.9% $788 flat fee |
| $50,000 | $30,000 received ~$20,000 abandoned | $49,500 received | 3.6% $1,775 flat fee |
| $100,000 | $60,000 received ~$40,000 abandoned | $99,000 received | 3.4% $3,420 flat fee |
Chance2Win Zero Fee: the 12% donor service charge is added to the supporter’s total at checkout — your organization keeps 100% of ticket proceeds. The ~1% reflects normal buyer friction at the 12% level. RallyUp Free: ~30–40% abandonment observed on raffle transactions where tip prompt is active. C2W Premium effective rate shown for comparison. Individual results vary.
Why 12% Barely Moves the Needle.
Why 17% Destroys Conversions.
There’s a well-documented threshold effect in e-commerce and nonprofit transaction research. Buyers respond very differently to service charges depending on where they sit relative to familiar reference points like sales tax.
Below 10%, buyers don’t register the charge as unusual — it blends into normal purchase behavior. At 12%, you see a small uptick: roughly 1–2% of buyers don’t complete. That’s normal. At 15%, something changes. Buyers start reading the charge as a penalty, not a fee. Abandonment jumps to around 25%. Above 15% — where RallyUp’s tip starts at 17% — abandonment runs 30–40% on raffle transactions.
The 15% line is the cliff. Everything above it costs you real money. RallyUp’s Free plan tip starts at 17%. Chance2Win Zero Fee is at 12% — below the cliff. Chance2Win Premium eliminates the service charge from the supporter entirely.
Behaves like sales tax. 1 in 300 abandon. No measurable impact.
10–14%
Chance2Win Zero Fee
Slightly above normal. Buyers treat it like a booking fee. Acceptable range.
15%
Abandonment skyrockets. Buyers read the charge as a penalty. Trust collapses.
RallyUp Free tip range
Donors close the window angry. Pre-checked unknown tip above the cliff.
Threshold data from e-commerce and nonprofit fundraising research across tens of thousands of raffle transactions. The 15% inflection point is consistent across cause types.
RallyUp’s Flex Plan: Is It Better? On paper, yes — removing the tip prompt eliminates the abandonment problem. But Flex charges 6.9% of raffle entry proceeds deducted from your raised total. On a $20,000 raffle: $1,380 in platform fees before processing. Chance2Win Premium on the same event: $788 flat (3.9% effective). Neither Chance2Win plan deducts a percentage from your raised funds. RallyUp Flex does.
Why the Tip Prompt Costs More Than It Looks Like
When someone decides to buy raffle tickets, the decision is already made. They know what they want to spend. They pull out their phone, find the link, pick their bundle, and head to checkout. The last thing they need is a prompt asking them to also tip a software platform they’ve never heard of.
But that’s exactly what RallyUp’s Free plan puts between your supporter and the Buy button — a suggested tip starting at 17%, pre-checked, with “bonus entries” framing designed to make removing it feel like leaving value on the table. On a donation campaign, that framing is clever. On a raffle transaction — where the buyer already committed to a specific spend — it’s friction at the worst possible moment.
The Legal Issue Worth Knowing About: Most U.S. states that regulate charitable gaming require the price per raffle entry to be fixed and fully disclosed before the buyer commits. RallyUp’s Free plan tip — starting at 17%, requiring active removal — may not meet that standard in regulated states. RallyUp’s Flex plan (fixed fee structure) is lower risk on this dimension. Chance2Win’s fixed 12% service charge is shown before purchase and is designed to meet most state fixed-price disclosure requirements. This is not legal advice — consult a qualified attorney before your event.
The Call We Get Every Fall Gala Season
First: there was no way to give each basket its own ticket pool. Everything went into one drawing. We had 24 baskets and supporters who specifically wanted to enter certain ones — that’s the whole point of a basket raffle. We had to explain to people at the event that it didn’t work that way. Some of them just didn’t buy.
Second, the next day we pulled our analytics and saw how many people started checkout and never finished. The tip prompt. We had no idea it was there. We raised about 60% of what we projected. We switched before the spring event.”
— Fall Gala Chair, community nonprofit · Composite account based on calls received by Chance2Win support team
A recent real example of why this matters: A Civil War reenactment organization sold raffle tickets on a Stripe-based platform for three and a half weeks on a museum-quality antique rifle. No warning — their account was suspended mid-campaign. Chance2Win’s manual order entry imported every previous ticket purchase. The drawing ran with a complete pool. No supporter lost their entry. Full account on our Givebutter comparison page →
What Chance2Win Does That RallyUp Simply Doesn’t
| Feature / Capability | ✦ Chance2Win | RallyUp |
|---|---|---|
| Online raffle ticket sales | Full support raffle-specific infrastructure since 2005 | Supported Standard single/multi-prize raffle works well |
| Checkout model | Fixed 12% donor fee — shown upfront Org keeps 100% of ticket proceeds | Free: tip prompt 17%+, pre-checked ~ Flex: 6.9% deducted from your raised total |
| Effective cost at $20k event | Zero Fee: 0% to org Premium: $788 flat (3.9%) Less than half RallyUp Flex | Free: 30–40% abandonment Flex: $1,380 deducted (6.9%) |
| Cart abandonment on raffle transactions | ~1–2% at 12% Below the abandonment cliff | Free: 30–40% ~ Flex: lower but 6.9% costs more |
| Basket raffles / tricky trays | Full support — since 2005 Separate pools per basket, per-basket draws, ticket splitting | Not supported All entries go into one pool — not basket raffle infrastructure |
| Queen of Hearts (progressive jackpot) | Full workflow Jackpot logic, card management, multi-week draws | Not supported No progressive jackpot infrastructure |
| Duck races & ball drops | Pre-numbered pool management Gap-free, refund-safe, winner traceable | Not supported |
| 50/50 raffles | Full support Real-time split tracking, hybrid entries | Limited Can set % split; limited 50/50-specific logic |
| Hybrid events (cash + check + online) | Unified drawing pool No spreadsheets, no night-of reconciliation | Online and card-present only No cash/check ticket pool management |
| Multiple payment processors | Stripe, Square, Authorize.net & more Authorize.net for restricted prizes (firearms, alcohol) | Stripe and PayPal only Restricted prizes may violate processor terms |
| Cash & check ticket sales → drawing pool | Manual entry — any payment type Cash at the door, checks mailed in — all enter the same pool as digital purchases. One drawing, one audit trail. | No path for cash or check entries Card-present Stripe Terminal ≠ cash. Cash buyers cannot enter RallyUp's drawing pool. |
| Platform rescue / ticket import | Manual order entry — any source Tickets sold elsewhere imported into the pool. Complete drawing even mid-migration. | No import mechanism Locked account = inaccessible ticket history. |
| Printable physical tickets | Blank and prefilled from admin | Not available |
| State charitable gaming compliance | Fixed disclosed fee — meets most requirements | Free: variable tip — compliance risk ~ Flex: fixed fee — lower risk |
| Phone support during live events | Real humans who understand raffle ops Answer when your event is live Saturday night | Scheduled calls only Reviews note 2-day wait; on-demand support not confirmed |
| Fund payout timeline | Standard payment processor timeline | 90-day payout noted in verified reviews Real cash flow issue for nonprofits — verify before committing |
What Purpose-Built Raffle Infrastructure Means in Practice
Basket Raffles & Tricky Trays
✦ Chance2Win only
Queen of Hearts
✦ Chance2Win only
Duck Races & Ball Drops
✦ Chance2Win only
50/50 Raffles
Both, with differences
Cash + Check + Online in One Pool
✦ Chance2Win advantage
Traditional Online Raffles
Both platforms
Built for Real Raffles. Not Generic Fundraising Tools.
The Full Pricing Comparison
Zero Fee
All raffle formats — basket, QoH, ball drop
Fixed 12% shown upfront — no surprises
Hybrid cash + check + online unified pool
Stripe, Square, Authorize.net & more
Printable physical tickets
Phone support for live events
Compliant fixed-price structure
Payments Processed through

Premium Plan (Most Popular)
Starting at $329.00
Everything in Zero Fee, plus:
Cleanest checkout — ticket price only shown
Org-controlled service charge — 100% to your org, not to Chance2Win
Best for events over $10,000
$20k: $788 flat vs $1,380 Flex (6.9%)
$100k: $3,420 flat vs $6,900 Flex (6.9%)
Easily connects to


Chance2Win Premium — Full Rate Breakdown vs RallyUp Flex 6.9%
At every event size from $5,000 to $100,000, Chance2Win Premium costs less than RallyUp Flex — and unlike Flex, nothing is deducted from your raised total. You pay the flat fee. You keep everything else.
How Premium pricing works: ≤$5,000 raised: $329 flat · ≤$10,000: $459 flat · Each additional $10,000: +$329 · Example: $30,000 event = $459 + $329 + $329 = $1,117 flat (3.7%) · Example: $100,000 event = $459 + (9 × $329) = $3,420 flat (3.4%) · RallyUp Flex comparison: $100,000 event = $6,900 off your raised total · Your savings at $100,000: $3,480
| Event Size (Raised) | C2W Premium Flat Fee | C2W Effective Rate | RallyUp Flex @ 6.9% | You Save | C2W Wins? |
|---|---|---|---|---|---|
| Up to $5,000 | $329 | 6.6% | $345 | $16 | ✓ |
| Up to $10,000 | $459 | 4.6% | $690 | $231 | ✓ |
| Up to $20,000 | $788 | 3.9% | $1,380 | $592 | ✓ |
| Up to $30,000 | $1,117 | 3.7% | $2,070 | $953 | ✓ |
| Up to $50,000 | $1,775 | 3.6% | $3,450 | $1,675 | ✓ |
| Up to $75,000 | $2,762 | 3.7% | $5,175 | $2,413 | ✓ |
| Up to $100,000 | $3,420 | 3.4% | $6,900 | $3,480 | ✓ |
Compliance note: Most states regulating charitable gaming require fixed, upfront-disclosed ticket pricing for regulated paid-entry raffles. Chance2Win’s fixed service fee model is designed with this in mind. RallyUp’s Free plan tip (variable 17–29%, pre-checked) may not meet that standard in regulated states. Always verify with a qualified attorney before your event.
Is RallyUp Ever the Right Choice?
Yes — For the Right Event.
- NRallyUp performs well when:
- NGeneral multi-component events: auctions + raffle + crowdfunding
- NCorporate events where auctions are the primary driver
- NFully digital events with no in-person cash or check sales
- NOrganizations that want a broader fundraising stack
- NSmall events comfortable with Flex fees on a simple raffle
- NThe comparison changes when:
- MBasket raffles / tricky trays — no per-basket infrastructure
- MQueen of Hearts — no progressive jackpot, not possible
- MDuck races, ball drops — no numbered pool management
- MHybrid cash + check events — no unified offline entry pool
- MPayout timing matters — 90-day timeline per verified reviews
- MYou need someone on the phone Saturday night — not a scheduled call
The test we recommend: Before your next event, ask your platform vendor — “Can you run a basket raffle where each basket has its own ticket pool and its own independent drawing?” If the answer isn’t a clear yes with a working demo, you’re using a fundraising tool for a raffle job. See how basket raffles work on Chance2Win →
Frequently Asked Questions
Is RallyUp actually free?
What is RallyUp's actual fee for a raffle?
How does Chance2Win Premium pricing work?
Does RallyUp support basket raffles?
Can RallyUp run a Queen of Hearts raffle?
Can RallyUp run a duck race or ball drop?
Does RallyUp have live phone support during events?
How long does RallyUp take to pay out funds?
Does RallyUp's tip model create state compliance risk?
It can. Most U.S. states regulating charitable gaming require a fixed, upfront-disclosed price per entry. RallyUp's Free plan tip (variable 17–29%, pre-checked, removal required) may not meet that standard in regulated states. RallyUp's Flex plan has lower compliance risk on this dimension. Chance2Win's fixed 12% service charge is shown before purchase. This is not legal advice — consult a qualified attorney.
Can I add cash and check ticket sales to the same drawing pool as online purchases?
What if I've already sold tickets on another platform and need to switch mid-campaign?
Can RallyUp handle hybrid events with cash and check sales?
Talk to a Support Team Member
Raffle Mastery: The Complete Book to Running Profitable Nonprofit Raffles
Ticket pricing strategies that increase average order value
Bundle psychology — why the right packages outperform discounts
Hybrid event playbooks for in-person + online sales
Common compliance mistakes and how to avoid them








All raffle formats — basket, QoH, ball drop
Ticket pricing strategies that increase average order value




